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Horowitz: America Doesn’t Like the Front-Runners - Trump and Clinton

Tuesday, September 08, 2015

 

The latest Washington Post Poll, in which nearly 6-in-10 registered voters have unfavorable impressions of the two current front-runners for their party’s Presidential nomination, Donald Trump and Hillary Clinton, explains the angst among strategists and elected officials in both major parties about prospects for a general election victory. Given that more than 4-out-10 registered voters indicate strongly unfavorable opinions of both these well-known commodities, this angst appears even more well-founded

It is fair to say that Republican strategists are far more apoplectic at the increasing possibility that Trump will be their nominee than are Democratic strategists about Clinton. And that’s for good reason. But there is still marked concern among Democrats about their front-runner; it is what underlies the new found demand for Vice-President Joe Biden to enter the contest.

Let’s begin with Donald Trump. The unprecedented saturation media coverage he has received-10 times as much as any other Republican candidate—has helped him substantially improve his favorable rating with Republicans: more than half of Republicans now rate him favorably. This rise, however, has come at a high price with general election voters’ over-all as evidenced by his high general election unfavorable rating—unusual for a new candidate. Additionally, his inaccurate, demagogic and racially tinged comments and positions on immigration have created a nearly insurmountable problem with Latinos, with well-over 70% rating him unfavorably  At this point, if he becomes the nominee, he is likely to do even worse with Latinos than the 28 % Mitt Romney received in 2012. In 2016, Latinos will comprise more than one-out-of-10 general election voters and a substantially higher share of the electorate in key swing states like Colorado and New Mexico. That makes the general election math for Trump nearly impossible—and the smart Republican strategists all know it.

The increase in negative ratings for Hillary Clinton among the general electorate is in large measure a result of her use of a private e-mail server when Secretary of State and her failure to provide a convincing explanation of why she made that decision or the kind of full- throated apology that leads one to conclude that she has learned something from the episode and will not repeat the mistakes as President. About 6-in-10 Americans now view her as untrustworthy --a particularly concerning development—that cannot be wished away by people who point out that President Clinton won with a similar percentage of people indicating their distrust of him. He had compensating gifts as a candidate in the ability to communicate and convey empathy that neither Hillary nor just about anyone else possesses. While there is room for Hillary Clinton to improve her standing with general election voters by better handling of the continuing email controversy and she did do a better job of admitting mistakes in an interview last week with Andrea Mitchell, the multiple investigations and ongoing release of the emails in batches by the State Department will keep this story alive throughout the Presidential race. That is giving a lot of Democrats, including many who like Hillary Clinton, heartburn.

With the first votes to be cast in the nomination contests still 4 months away, much can change. It is certainly possible that neither Trump nor Clinton will end up as nominees.  If they do, however, it could create a big opening for an independent candidate with strong popularity throughout the electorate and moderate views. Colin Powell, “a nation may well turn its lonely eyes to you.”

Rob Horowitz is a strategic and communications consultant who provides general consulting, public relations, direct mail services and polling for national and state issue organizations, various non-profits and elected officials and candidates. He is an Adjunct Professor of Political Science at the University of Rhode Island

 

Related Slideshow: The 2016 President Candidates Ranked by Absurdity

InsideGov ranked the levels of absurdity for each candidate by these four criteria:

  • A consistently low 2015 polling average: consistently low poll numbers make campaigns more superfluous, and thus, more absurd
  • Extreme ideologies: candidates with extreme views—whether way to the left or way to the right—tend to be less viable, and thus, more ridiculous
  • Little-to-no years of elected office or active-duty military experience: inexperienced and unproven, these candidates are more prone to absurdity
  • Multiple attempts at the presidency: the more attempts, the less serious the candidate becomes

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#21

Candidate: Scott Walker 

Absurdity Index: 37.1 (very low)

What InsideGov said

He might be the most boring candidate in the race, but he’s also the least ridiculous. The Governor of Wisconsin has 22 years of elected experience and consistently solid polling numbers for 2016.

While he leans more conservative than average, he takes few truly extreme positions. He’s the most reasonable candidate in the entire field, by InsideGov’s metrics.

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#20

Candidate: Martin O'Malley

Absurdity Index: 39.4

What InsideGov said

By InsideGov’s calculations, the former Governor of Maryland is the most moderate Democrat in the field, and among the five most moderate candidates overall.

Even if he never gains traction against the mighty Clinton machine, we can expect O’Malley to add a measured, level-headed perspective to the Democratic primaries.

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#19

Candidate: Chris Christie

Absurdity Index: 39.7

What InsideGov said

While the Governor of New Jersey gets a bad rap for his bluster and blunt statements, the data suggests he’s one of the more reasonable candidates, on the whole. He’s moderate across almost every issue, and he's still alive in the polls.

“Bridgegate” might ultimately doom him, but his decision not to run for president in 2012 was classic, sensible Christie.

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#18

Candidate: Hillary Clinton

Absurdity Index: 40.6

What InsideGov said

Clinton scores a few absurdity points across several categories: she’s only served eight years of elected office*, has run for president before, and is more liberal than all but one competitor. Still, her historically dominant position in the polls (nearly 50 points above her nearest challenger) means we have to take the former New York Senator seriously. In the position she’s in, it would be ridiculous for hernot to run.

*For our purposes, her terms as First Lady and Secretary of State do not count toward her total, because she was not elected to those positions.

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#17

Candidate: Jeb Bush

Absurdity Index: 40.8

What InsideGov said

Some might say that three Bushes in three decades is absurd, but by our numbers, Jeb Bush is among the most sensible of the candidates. He consistently polls at the top of the GOP field, holds more moderate positions than most of his opponents and seems to have waited for the perfect time to run.

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#16

Candidate: Lincoln Chafee

Absurdity Index: 43.0

What InsideGov said

The recent Democratic Party-convert holds moderate views and boasts 24 years of elected experience—enough to make him a logical candidate for the 2016 race. Only his extremely low polling numbers, which suggest that his candidacy will be irrelevant, bump him a few spots up this list.

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#15

Candidate: Bernie Sanders

Absurdity Index: 43.5

What InsideGov said

The most liberal candidate in the field, Bernie Sanders will likely add a far-left voice to the Democratic primaries. That said, his decent polling numbers and 34 years of elected experience suggest he deserves to be in the conversation, regardless of his ideology.

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#14

Candidate: Marco Rubio

Absurdity Index: 45.2

What InsideGov said: 

The Tea Party star turned respected Florida Senator boasts 15 years of experience and a solid polling average. Rubio’s sole weakness might be his strong conservative streak, which will make him less palatable in the general election. Only Rick Santorum and Ted Cruz hold viewpoints further to the right.

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#13

Candidate: Lindsey Graham

Absurdity Index: 45.8

What InsideGov said

The South Carolina Senator has all the experience you’d ever want in a president: 22 years of elected service, another dozen of active-duty military service. Still, Graham’s abysmal polling numbers suggest he has no business in an already crowded field.

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#12

Candidate: Jim Webb

Absurdity Index: 45.8

What InsideGov said

Similar to Graham, Jim Webb brings a combination of government and military service to the table, an attractive résumé that would seem to appeal to liberal and conservative voters alike. And while he doesn’t have quite as much total experience as Graham, Webb’s moderate ideology scores would make him a compelling general election contender. That said, Webb is so far behind Clinton in the polls that his candidacy likely won't last.

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#11

Candidate: Rick Perry

Absurdity Index: 47.0

What InsideGov said

Though he leans more conservative than the average GOP candidate, Rick Perry’s 35 years of elected experience—including 15 as the Governor of Texas—make Perry an immediate contender. He’ll just need to escape the shadow of his failed 2012 run, where debate gaffes unraveled an otherwise promising campaign.

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#10

Candidate: John Kasich

Absurdity Index: 47.3

What InsideGov said

The Governor of Ohio has over two decades of experience and a balanced mix of viewpoints that could appeal to national voters. For now, only a low polling average brings Kasich down. Given that the governor hasn’t officially announced his candidacy, Kasich could quickly find himself moving down the Absurdity Index and into a short list of contenders.

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#9

Candidate: Rand Paul 

Absurdity Index: 48.8

What InsideGov said

While he’s relatively new to the game (particularly compared to his father, Ron Paul), Paul’s Libertarian leanings will likely help the Kentucky Senator win over a small subset of American voters. His bigger problem will be garnering support from traditional Democrats or Republicans—each of which will have fundamental disagreements with his platform.

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#8

Candidate: George Pataki

Absurdity Index: 49.8

What InsideGov said

The former Governor of New York is, by InsideGov’s count, the last of the semi-viable 2016 candidates. His polling is currently in the gutter, but his moderate views, 25 years of experience and record as a GOP governor in a liberal state all contribute to a well-rounded presidential candidate. He just needs voters to pay attention.

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#7

Candidate: Mike Huckabee

Absurdity Index: 52.2

What InsideGov said

Part pastor, part politician and part Fox News personality, Mike Huckabee has done a little bit of everything—past positions that will help him appeal to a loyal base of Evangelical voters.

For mainstream voters, however, Huckabee’s revolving door of professions, overemphasis on religious values and lack of foreign policy bonafides make him unfit for office.

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#6

Candidate: Ben Carson

Absurdity Index: 55.4

What InsideGov said

Famous for being the first surgeon to successfully separate twins conjoined at the head, Ben Carson is a brilliant physician, but has never been a politician. While some might be refreshed by a candidate so removed from Washington, history tells us that these candidates are the most likely to be loose canons, with offhand comments that trained politicians are smart enough to avoid. For these reasons, Carson is likely to wind up more sideshow than serious contender.

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#5

Candidate: Ted Cruz

Absurdity Index: 59.9

What InsideGov said

New to politics and more conservative than the entire field, Cruz easily ranks among 2016’s most absurd candidates. He’ll likely provide some entertainment at debates and in interviews, but there’s no way he’ll make it past New Hampshire. Only a consistent bloc of Tea Party support in the polls prevents him from finishing in the top four.

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#4

Candidate: Bobby Jindal

Absurdity Index: 66.5

What InsideGov said

Both highly conservative and unappealing to voters, the Governor of Louisiana has seen a sharp decline in support since he bombed a 2009 State of the Union response. The data says that neither voters nor television networks will take his bid very seriously; he may be among the first to drop out.

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#3

Candidate: Rick Santorum

Absurdity Index: 67.2

What InsideGov said

While Santorum’s years of elected experience are about average (16), his deeply conservative views and consistently low poll numbers make him a superfluous addition to the race.

The former Pennsylvania Senator might be hoping that his deep 2012 run will help validate his bonafides as a candidate, but GOP voters already seem weary of the candidate. If anything, his presidential election history will be more of a curse than a blessing.

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#2

Candidate: Carly Fiorina

Absurdity Index: 75.4

What InsideGov said

Fiorina’s low polling numbers and zero years of elected experience work against the businesswoman, who has been trying to transition to politics for the last decade. She deserves praise for her quick rise to senior vice president at AT&T, but her tenure at HP is more ominous.

While serving as HP’s CEO, the company underperformed in the stock market, took on billions in debt, laid off 30,000 workers and saw employee satisfaction plummet. The company’s board eventually forced her to resign. Add to that a failed Senate bid in 2010, and Fiorina has gone many years without a signature victory. It’s unlikely that the 2016 election will mean anything different for the aspiring politician.

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#1

Candidate: Donald Trump 

Absurdity Index: 191.2

What InsideGov said

When it comes to absurdity, Trump breaks the scale. Yes, his recent poll numbers aren’t terrible, but all candidates receive bumps after officially announcing their campaigns. Instead, it’s Trump’s wacky policy positions, decades of pretend presidential runs and zero years of elected experience that earn Trump the honor of 2016’s most absurd candidate.

Trump is more likely than anyone on this list to make headlines, yet less likely than the entire field to actually become president. He’s more than twice as ridiculous as the next-most absurd candidate. When the 2016 race is all over, don’t say Trump didn’t win anything. Congratulations, Donald.

 
 

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